Time to Win

What started as a brief email, Time to Win has developed into a thought-provoking newsletter that touches on the principles of sales, management and business leadership. When it hits teammates’ inboxes early Monday morning as they sip their coffee and prep for the week, it inspires them with stories, advice, and tasks of how they can win today and every day moving forward — and we hope it does the same for you. Winning at GKB isn’t about our success, it’s about our advertising partners, fans and teammates achieving success.


About the Author

Sam PinesSam Pines is a Vice President, Partner and Thought Leader at Good Karma Brands (GKB), which is primarily a media and marketing company with expertise in leveraging the power of sports to build brands. GKB utilizes their partnership with ESPN with radio affiliates across the country and as a digital advertising liaison to bring local advertisers customized solutions within and around the best brand in sports. Sam began his career at GKB in 2000, joining founder and CEO Craig Karmazin and four other partners of GKB, after leaving his career at accounting firm Arthur Andersen. From 2006 until the spring of 2022, Sam managed the Cleveland market, before moving the Los Angeles where in March, he began as the station’s market manager. ESPN Los Angeles is the Home of the Angels, Lakers, LAFC, and the Rams. He enjoys spending his free time with his wife Deborah and daughters Ellie and Zoey.

Successful Business Athletes

Good Karma Brands division managers got together this fall for a leadership conference in Milwaukee to discuss various topics and hear speakers present their area of expertise, Daphne Ursu with Human Resources, Danielle Brandon with […]

Read More

The Culture of Busyness

I am excited to introduce Time to Win’s first guest author, Emily Dillinger! Emily began her career at Good Karma Brands as an Executive Assistant and has since held many roles […]

Read More

GKB’s Gamechanger

Congratulations to Debbie Brown for being named one of the Sports Business Journal’s Game Changers. It is great to see Debbie starting to get the recognition externally that she deserves. Of course, at Good Karma Brands, […]

Read More

Don’t Call Me Maybe

The most difficult answer you can receive from a future customer is ‘maybe’ or ‘let me think about it’. Why is ‘maybe’ so bad? First, it’s not a yes, thus we […]

Read More

Every Loss Can Be a Win

In order to win more, it’s important to put yourself in a position to lose more or take more risks. How are you reacting to those losses and what follow […]

Read More

How To Lose With Purpose

In order to win more, you need to be willing to lose more. However, it’s not just about getting more losses; it’s about what you and your team are able […]

Read More

Full Archive