Time to Win

What started as a brief email, Time to Win has developed into a thought-provoking newsletter that touches on the principles of sales, management and business leadership. When it hits teammates’ inboxes early Monday morning as they sip their coffee and prep for the week, it inspires them with stories, advice, and tasks of how they can win today and every day moving forward — and we hope it does the same for you. Winning at GKB isn’t about our success, it’s about our advertising partners, fans and teammates achieving success.


About the Author

Sam PinesSam Pines is a Vice President, Partner and Thought Leader at Good Karma Brands (GKB), which is primarily a media and marketing company with expertise in leveraging the power of sports to build brands. GKB utilizes their partnership with ESPN with radio affiliates across the country and as a digital advertising liaison to bring local advertisers customized solutions within and around the best brand in sports. Sam began his career at GKB in 2000, joining founder and CEO Craig Karmazin and four other partners of GKB, after leaving his career at accounting firm Arthur Andersen. From 2006 until the spring of 2022, Sam managed the Cleveland market, before moving the Los Angeles where in March, he began as the station’s market manager. ESPN Los Angeles is the Home of the Angels, Lakers, LAFC, and the Rams. He enjoys spending his free time with his wife Deborah and daughters Ellie and Zoey.

Hold Your Pen

“When writing the story to your life… don’t let anyone else hold the pen.” Megan Rosey(Sr. Marketing Consultant Cleveland) was the first person I saw post this quote, and it […]

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You Can’t Microwave a Championship

Unsportsmanlike host Chris Canty famously said, “You can’t microwave a Championship”. His point underscores the idea that adding a single player to a losing team won’t magically result in a […]

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The Change Curve

I am excited to introduce a new Time to Win guest writer, Danielle Brandon, Senior Director of Organizational Development! “An effective leader is agile and responsive; she takes advantage of […]

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David’s Advantage

In the biblical story of David and Goliath, David was a small shepherd who went into battle with nothing more than a leather slingshot and a couple of rocks. His […]

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